Easter wins the candy battle

The Future Of Chocolate: Market Trends, Sales & Top Players [2024]

Easter wins the candy battle

By  Prof. Lincoln Harber

Ever wondered why the chocolate aisle seems to explode with color and tempting treats during the holidays? It's because the seasonal chocolate market is a multi-billion dollar behemoth, deeply ingrained in our cultural celebrations and consumer spending habits.

While year-round favorites like regular chocolate bars and chewy candies maintain a steady presence on shelves, the allure of seasonal chocolate, specifically designed and marketed for holidays, captures a significant portion of consumer spending. Although seasonal chocolate generates around $3.3 billion in the U.S., it's a dynamic sector where performance can fluctuate significantly, as revealed by recent market analyses.

Attribute Details
Market Size (2025 Projection) North America: USD 34.68 Billion
Expected CAGR (2025-2030) North America: 5.47%
Key Players Ferrero International SA, Mars Incorporated, Mondelz International Inc., Nestl SA, The Hershey Company
Dominant Product Type (US Market, 2025) Chocolate Candy (64.2% Market Share)
Leading Chocolate Manufacturer (Worldwide, 2023) Mars Wrigley Confectionery (USD 22 Billion Net Sales)
Global Market Leader (Import Market Share) United States (17%)
Global Market Share (Chocolate Candy Segment, 2024) 60%
Reference Link National Confectioners Association (NCA)
Easter wins the candy battle
Easter wins the candy battle

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Christmas chocolate supply is safe, says Nestle
Christmas chocolate supply is safe, says Nestle

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Christmas Chocolate & Candy Gifts See's Candies Sees candies
Christmas Chocolate & Candy Gifts See's Candies Sees candies

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Detail Author:

  • Name : Prof. Lincoln Harber
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